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My trip to Amsterdam summed up in a blog post

Amsterdam was an amazing experience, but no one blog post can do the city any justice. As I've previously mentioned, I was invited to speak at the Next Web Conference in Amsterdam only a few weeks ago - received an email invitation while I was down in Austin, Texas for the South by Southwest Festival, and decided that this would be a pretty cool trip.

Shortly after I accepted the invitation, I told you all that I'd slow down on my travels and take a break from all of this, but a few conferences get special exceptions: TED, South by Southwest, and the Next Web. There's no better excuse for a 17-year-old to fly out to Amsterdam by herself in the middle of spring break. I'll leave it at that :)

So i spoke! I gave my first real presentation to my first real crowd. I've spoken at Model U.N. and at the Supernova Conference, but neither was to an audience of more than 100 people. As I've also mentioned many times before, conferences are only as good as the people who attend. Next Web attracted only high rollers because it cost 750 Euros to go. The real quality was in the time I spent with fellow speakers at exclusive dinners and parties. So basically, if the conference doesn't offer super awesome parties or exclusive events, it's not something I see as worthwhile. Why? Because then you're less likely to make actual connections.

The long-term connections happen by investing time into out-of-the-office fun. For example, a guy from intruders.tv interviewed me on the first day of the conference. He was professional. I liked him. But then at one of the after-parties, we started the connect up as actual friends. Same goes with Robert Scoble -- I see him at conferences a lot, but big deal. The real fun happens in the hotel, at the dinner table, and at the after-parties.

This trip was good enough to tie with South by Southwest. Top five best events ever? This one's on the list. More to come!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore at early collegeBard College at Simon's Rock.

She loves chatting with fellow students, readers, and entrepreneurs, so don't hesitate to email her or message her on AIM! Feel free to subscribe to her blog or stalk her twitter.

If you want me to write about your startup, bribe me!

OK, seriously. Stop spamming me with your startup pitches. Just read my blog, does it look like I'm Michael Arrington, writing about all of your new startups? No! If I want to write about you, it's probably about something you do that's super unique. That or you bribed me with your incredible friendliness. Here are a few tips on how to get me to write about you:

1) Firstly, I don't often write about startups. When I do, I fully endorse the startup or fully despise the startup. It's never something in between. Getting a blogger to write about you involves building a relationship. Most startup marketing people don't understand this concept and send generic emails to bloggers. It doesn't work! So, the best way is to send me a pointless email that tells me how awesome my blog is, even if you don't think it's that great. I've probably fallen for this dozens of times, but hey, it works!

2) Real bribes. Startup founders seem to enjoy taking me out to lunch or dinner. While I was at South by Southwest, I managed to get away without paying for a single meal. How? Well, my blog readers! Half were friends who I wanted to build a lasting connection with, the other other half were random startup founders who wanted nothing more from me but my connections and minimal influence. (no, not that many people read my blog or know who I am.)

3) Do something special and tell me about it. No, I don't mean that you should do something stupid just for attention. For those people, go to Valleywag. For startup founders who did something funny that had a real purpose and intent, let me know about it! Take for example Xobni's recruiting video, which I heard about from my friend Bryan Kennedy.

For the rest of you, I'd suggest following one of my prescribed tips above. Whether it's me or Michael Arrington who you're trying to get a hold of, you can't just send generic emails. Those end up in the spam folder. One blog reader of mine suggested that I "write them up and completely misrepresent their purpose, their name, everything!" While that idea sounds incredibly appealing, I enjoy having people not hate me. :)

More to come!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, and Jessicamah.com. She's totally overrated and you all know it.

Best and Worst Events of 2007/08

I've been to way too many events and conferences over the past year. Actually, it was a little over a year ago that I first flew out to see San Francisco! Since then, I've been a frequent at many meetups and dozens of tech/business related conferences. Here's my list of the top events I've been to and why they were so great:

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1) South by Southwest 2008: Best Overall Conference

Words cannot describe how amazing the South by Southwest conference was. So many of you readers and friends of readers contacted me in order to convince me to go. I was skeptical, but after speaking to dozens of you, I was convinced to go. I only made it for the last three days, but I feel drained mentally and physically from the amazing experience. What made it so great?

First and foremost, the people were smart, courteous, and fun. They came to SxSW with an enthusiastic attitude. There were plenty of fun geeks and few "marketing" people. At the web 2.0 conference, there were way too many self serving biz dev people who were out to pitch and promote their companies. At SxSW, the geeks were there to have fun. Some people call SxSW the spring break for geeks. I'll have to agree.

Even when the day's conference is over, the day has just begun! There are sooo many parties to choose from. Each night, there were at least ten events to choose from. If the popular events had long lines, just start your own party! I'm definitely planning on returning next year. In a few months, maybe I'll gather a few friends and reserve the Presidential Suite in the Hilton. We'll throw our own parties :)

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2) GeekSessions 1.1: Best Tech Meetup

This was definitely the best informal cocktail event I've been to for many reasons. Before going, I had envisioned it as being a high-caliber meet-up for super smart and super cool techies. My guess was completely spot on. Firstly, it was invite only. Like all good conferences, you primarily go for the people. If the people are good, the experience is good. Since then, Geeksessions has opened up registration for all and I've met fewer people since. Maybe it's just the fact that I know so many people who go there already!

Secondly, the conference organizers were able to manage the work-play balance that all events need. There's usually both an educational and a networking component to these events. The trick is not having too little or too much of either, and GeekSessions did that amazingly well. Strict 5-10 minute deadlines per speaker helps the situation.

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3) Supernova 2007: Best Professional Cocktail Gathering:

The Supernova cocktail party, like every other event I endorse, had high caliber people socializing with each other. The conference was open to all. That is, to anyone who could afford the $2800 price tag. What's better than being in a room filled with free drinks, great appetizers, and seasoned entrepreneurs? The event attracted an older crowd, but most people knew what they were talking about.

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Worst Event: PowerShift

I felt reserved about writing about the worst event I've been to, but I decided that it would be ok given that I remained objective with my reasoning.

PowerShift was basically a conference to combat global climate change. I'm all for fixing this problem, but the conference itself was despicable in relation to the dozens I've been to. I can probably predict why: The attendees were of low caliber. There were 6,000 attendees, none of them paid more than $25 for their conference badge, and most had very little background in global climate change and activism. I know this because I asked many attendees the following questions:

- how do you know global climate change is happening?

- what do we do to fix it?

- why should conservative money-obsessed republicans worry about this issue?

Most people came off as being ignorant and self-absorbed "activists." And yes, there is a negative stereotype for activists, and yes, most people at this conference fit into that stereotype. If anything, I left that conference learning why politicians feel reserved when dealing with teenage activists. I'm a liberal democrat, I believe that we need to fix global climate change, and I believe that rallying against the "rich republican capitalists" is the wrong route to take.

One may counter-argue my reasoning by saying, "isn't the point of a conference for people to learn?" Sure, but half of the learning happens in the networking with your knowledgeable peers! And if most of them aren't, you're at a loss.

But to the people who organized my top three rated events: Good job! I've since decided to cut back on my event-going to do REAL work, but I'll forever be loyal to the select few events that are able to attract brilliant minds. I'm quite confident that we can already add the TED conference to the 2009 list. :)

Plenty more to come!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, and Jessicamah.com.

My (last minute) travel plan to the South by Southwest Conference in Austin, TX!

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I try not to splurge, but sometimes I have no choice! Take for example SxSW: You guys convinced me to go to the South by Southwest Conference, so I'm going. Few issues:

1) The only flight out that worked for me cost $620. It was only $100 for an upgrade to first class, so I bought it. Some call it splurging but I call it well deserved.

2) Every half decent hotel in Austin is completely booked. What can I say, the only so-so hotel I found was this place called the Four Seasons. Hopefully I'll find myself a successful, sexy, (wealthy) business man while I'm there? I'll dream on.

3) I had to upload a picture of my face to South by Southwest's website in order to claim my badge. I don't have many photos of me on the internet, but I figured I'll show you guys what I have:

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Fugley or what? Whatever, it's better than my driver's license photo. Funny enough, this is the first real photo I've shown to you publicly via my blog.

I'll promise to take lots and lots of pictures for you guys! I'll be lonely, so please shower me with visits.

PS - I'm underage so I can't check into the hotel. Their stupid company policy is that I have to be at least 19 years old. Any of you want to help me? I'm offering a reward!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, and Jessicamah.com. In her free time, she enjoys the prospect of being an underage angel investor while partying like a rock star. (and traveling to random cities and checking into hotels while being underage)

Should I go to South by Southwest? I've decided!

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Thanks to everybody who commented and voted on my recent poll: Should I go to the South by Southwest conference or go to school? I'm not a class cutter, but it seems as if SXSW takes preference. I'll meet great people and learn a little of something. As of Tuesday evening, 69% of you told me to go to SXSW, 29% told me to go to school, and 2% told me "other." What other is I can't tell you!

However, I do have an issue. I need cash! The trip is expensive. Airfare will run me $350 and hotel will run me about $400. I've decided that because of all of these trips, it makes sense for me to have sponsors. No, not pesky advertising banners on the side of my blog, but trustworthy sponsors who I can publicly thank for sponsoring Jessica Mah in action. If you have any ideas, please let me know! To whoever gives me a good lead, I'll give you my VIP pass to SF Beta :) And lots of e-kisses and e-hugs!

More to come!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, and Jessicamah.com. In her free time, she enjoys the prospect of being an underage angel investor while partying like a rock star.

South by Southwest Conference or School?

I'm debating with myself... should I go to the South by Southwest conferece (and parties) or go to school? If I decide to go, I'll have to fork over about $1200 in hotel/airfare/etc and cut two days of school. My dad says no, but I'm confident that if all of my blog readers emailed him, he would change his mind. Just kidding!

Just a year ago, I cut three days of school to go to the Oreilly Web 2.0 conference. It was a crappy conference and I learned absolutely nothing, but the friends I made were priceless. Matter of fact, if I hadn't cut those three days of school to go to the Web 2.0 conference, you probably wouldn't be reading my blog.

Which brings me to the question: SXSW or school? Will I meet awesome people or will I just get bounced out of every party because I'm underage? I'll let you guys vote on this one.

PS - I gave you an "other" option in case you have something better to suggest.

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, and Jessicamah.com. In her free time, she enjoys the prospect of being an underage angel investor while partying like a rock star.

Upcoming: South by Southwest Festival!

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I'm happy to tell you all about the upcoming South by Soutwest festival that will be held from March 7-16 in Austin, Texas! In a nutshell, here's what it is:

The SXSW MUSIC AND MEDIA CONFERENCE showcases hundreds of musical acts from around the globe on over fifty stages in downtown Austin. By day, conference registrants do business in the SXSW Trade Show in the Austin Convention Center and partake of a full agenda of informative, provocative panel discussions featuring hundreds of speakers of international stature.

The SXSW INTERACTIVE FESTIVAL celebrates the creativity and passion behind the coolest new media technologies. In addition to panel sessions that cover everything from web design to bootstrapping to social networks, attendees make new business connections at the three-day Trade Show & Exhibition. The newest element of the event is ScreenBurn, which adds specific gaming industry programming as well as a two-day Arcade to the mix.

TThe SXSW FILM CONFERENCE AND FESTIVAL emphasizes all aspects of the art and business of independent filmmaking. The Festival has gained international acclaim for the quality of its programming with a special focus on emerging talents who benefit from having their films in the company of the cinematic greats whose work is regularly presented.

Interested in attending? Click here. Look forward to convering the event!

Jessica Mah is a 17 year old entrepreneur, blogger, and sophomore in college. She's currently the founder of a startup, managing editor at Startupism.com, SimonsRockers.com, and Jessicamah.com.